Caitlyn Grad
Bio
Hi! I’m Caitlyn Grad, born and raised in Burlington, Connecticut.
By day, you can hire me as your social media strategist & manager through @caitlyngradmarketing, and by night, I collaborate with brands as a content creator through @madebycaitlyn.
I’ve been building and growing online brands since 2019. I originally started @madebycaitlyn while running my handmade jewelry business and in 2023, I transitioned the account to focus on sharing the best of Connecticut. Today, I create content that highlights things to do, cool places to visit, and the simple moments that make our small state so special, from spontaneous beach trips to truly hidden gems.
My audience is made up of people who often feel lonely or bored living in Connecticut, and my goal is to change that by showcasing experiences, opportunities, and spaces that foster real community and connection. While you’ll find some food content, my main focus is on uncovering hidden gems and spotlighting places and experiences that go beyond what’s already popular.
Whether you’re looking for ongoing social media management, hands-on training for your team, or a content creator to tell your story in a way that truly connects with an audience, I’d love to work together. Reach out anytime!
Pricing
Brand Collaborations with @madebycaitlyn:
- Stories (1 story set): $150
- Carousel or Reel: $500
TikTok
- Carousel or Reel post: $1,000
- Cross-promotion on additional platforms: +$500 per platform
Notes & Usage
- Rates listed are for organic posting only
- Paid usage, ads, whitelisting, and category exclusivity are quoted separately
- Travel and location logistics from Burlington, CT may affect the final quote
UGC Content Creation:
You can hire me to create UGC-style content where I act as the face of your brand. This includes on-camera videos, storytelling, and lifestyle-style content designed for your brand’s own social channels, ads, or website—without posting to my personal platforms.
- Ideal for brands that want authentic, creator-led content
- Deliverables, usage, and pricing are customized per project
- Paid usage, ads, and whitelisting quoted separately
Social Media Management with Caitlyn Grad Marketing:
I offer end-to-end creative strategy and execution to help brands grow visibility, engagement, and results on social media. Services include strategic planning, content creation, posting, community engagement, and ongoing optimization. Full service details and pricing are available on my website.
Workshops, Training & Speaking:
- Workshops and training sessions for businesses and teams looking to improve their social media content
- Speaking engagements for events, conferences, associations, and group trainings
- 1:1 strategy and training sessions for hands-on support
Interested in collaborating, hiring me to manage your social media, or bringing me in to train or speak? Reach out—I’m happy to tailor an option that fits your goals.